The Walled Garden

In simple terms the walled garden is referred to as “a software suite or device where the services and information developers make available is only available to the software system or device’s users. Many software company’s use the walled garden model to promote specific products that they believe will significantly boost company revenue.”

The top key players of this method are Apple and Android software developers, creating software that can only be accessed on either an iPhone or an Android operating system but not vice a versa. This closed platform restricts users to access content that is not “built” for their devices.

Though there are positives of being apart of the walled garden, the constant control and monitoring on such platforms like Facebook, Twitter and Youtube. Allow the services to gain an insight to what the consumer want to access and what they are looking for. However, platforms such as, Facebook and Twitter state that they are trying to “protect” their users by getting them to put through their personal details such as phone numbers to increase their security. This can have an negative impact as it gives these services the power to exploit this information to bombard you with content you wish not to receive and can block you from the content you do want to receive.

The solid structure of the walled garden means that we are baited and trapped into these systems with no means for escape. However, there are other services that are breaking down this construct if you know where to look.


2 thoughts on “The Walled Garden

  1. Great post! the concept of the Walled garden is both unsettling yet understandable as in a way we’ve all been aware of this but never put a name to it until now, but yet it’s still nerving of how these social media platforms we use everyday collect this much information of us and get to somewhat know us. The mediation for this week is really well made as well!!


  2. I like the way you defined the ‘garden wall’ it was very clear and straight to the point, especially referring it to apple and android. Your point about the constant control and monitoring of platforms such as Facebook, Twitter and youtube is quite unsettling to me as, just like the majority of the population we all seem to pretty much own an account on these sites. Allowing strangers to gain access to our personal information such as phone numbers, address etc. makes us question just how much control we have over our online info and profiles and whether these platforms do in fact protect our personal content or actually exploit it.
    Only thing l can suggest is adding some links so l can read more about the topic but great post! Well done.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s